Fujitsu stands out at Bett – and beyond

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How to build awareness at an earlier stage in the buying cycle.
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Challenge

Fujitsu wanted to make the most of its attendance at Bett – Europe’s leading education technology event.

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Solution

We helped Fujitsu build excitement months before Bett with emails, ads and web content. At the event, we designed an interactive stand to bring its products to life.

Benefits

By talking regularly to customers and showing passion for learning, Fujitsu:

  • Increased awareness of its services
  • Created more sales conversations
  • Produced a 12.5:1 return on investment.
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